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Ashland Nightclub and Bar Marketing
Welcome to Textmessagecoupon.com; my name is Joe Sinkwitz and I am a text message marketing specialist with Cellit Mobile Marketing. Cellit provides a variety of mobile marketing related solutions designed to help clients profitably grow their business; one solution in particular, CouponZap, is so exciting that I decided to create a site dedicated solely to it and the possibilities it creates. How many other products available offer the ability to determine ROI effectiveness on all your current advertising, manage the customer relationship process, send extremely targeted coupons, and do it all for fraction of the cost spent on a 1/6 page ad in the local paper?
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Ashland Nightclub and Bar Marketing = CouponZap
Most nightclubs and bars operate under a tight locality sales model, attempting to provide convenience, experience, and price better than the competition. So how can CouponZap help to increase those sales and pad the bottom line?
Ex 1 (get them in the door): A nightclub that can get people through the doors at least once will have a disproportionate amount of success selling repeat visits, as well as attracting enough buzz to pull in non-repeating patrons. By offering “complimentary cover charge” coupons, dj event notifications, or other promotional notices via text message, potential customers that sign up to receive information and coupons will be enticed to stop by.
Ex 2 (selling the experience): When a bar highlights the sale of a particular brew, it sells. This simple proposition makes coordinating with the breweries and distributors all that much more important. By working with “sponsors”, bar event notifications and happy hour specials can be sent out via text message, in effect increasing share-of-mind presence among brand loyal potential patrons.
Ex 3 (pricing out the competition): Even clubs and bars in a tight local region tend to have competition; by letting your potential consumers know that you’re cheaper on a variety of drink specials, you’ll get them. CouponZap allows you to keep in touch with these potential customers, hooking into your current advertising to make sure that when you’re more competitive on price, your customers will know about it.
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